Activision Blizzard

About

Activision Blizzard, Inc. is an American video game holding company based in Santa Monica, California.[3] The company was founded in July 2008 through the merger of Activision, Inc., the holding company of Activision Publishing, and Vivendi Games. The company is traded on the NASDAQ stock exchange under the ticker symbol ATVI,[4] and since 2015 has been one of the stocks that make up the S&P 500.[5] Activision Blizzard currently includes five business units:[6] Activision Publishing, Blizzard Entertainment, King,[7] Major League Gaming,[8] and Activision Blizzard Studios.[9][10] The company owns and operates additional studios under an independent studios model under Activision Publishing, including Treyarch, Infinity Ward, High Moon Studios and Toys for Bob.[6] Among major intellectual properties produced by Activision-Blizzard includes Call of Duty, Guitar Hero, Tony Hawk’s, and Spyro/Skylanders through Activision’s studios, World of Warcraft, StarCraft, Diablo, Hearthstone, Heroes of the Storm, and Overwatch through Blizzard Entertainment, and mobile titles including Candy Crush Saga through King. Activision-Blizzard’s titles have broken a number of release records.[11][12][13] As of March 2018, it is the largest game company in the Americas and Europe in terms of revenue and market capitalization.[14]

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Overview